Posted on May 10th, 2012
Brand New is a website that studies the branding changes of companies around the world. Whether the changes are good or bad, they take an objective look at the over all design and chimes in with their opinion of where they went right and where they went wrong. It's a great source for designers to know what the trends are in today's branding world and can give a better idea of what pitfalls to avoid. The site is part of a family of websites that studies the world of design called "Underconsideration". Check out everything here.